The Starting Point is Neil Greenberg's professional website. Welcome aboard!
The Starting Point is Neil Greenberg's professional website. Welcome aboard!
I'm Neil. I really like public transit. And – look at that – it's my profession!
I work with public transit agencies on a variety of projects. I focus on technical elements that add up to a successful experience for the transit customer.
I can assist you with implementation: moving ideas from the drawing board to everyday features of the system.
Transit is a vital part of our communities – and we're at a critical moment. With a thoughtful mix of inputs, we can open an exciting, positive future for transit systems and the people who interface with them.
Browse this website to explore how we can team up. Better yet, contact me so we can get started!
Several of my contributions – representing multiple skillsets – come together on this bus:
Scheduling
Trips, blocks, runs and rosters are the backbone of any transit service. From quick resource estimates to street-ready bid packages, I work at every dimension of the scheduling process.
Service Design
We have a diverse toolkit to connect the dots: fixed routes, flexible zones, vehicles of all shapes and sizes. I align these ingredients to create effective, inclusive transit services.
Operations
Even the best designed service will always contend with road closures, staffing volatility and equipment issues. I lay out robust, realistic field methods that stand up to the curveballs.
Mapping & Info Design
To the unfamiliar, transit can appear daunting – a single trip involves dozens of whats, wheres and whens. With custom-drawn maps and clean designs, I help to lower the barrier of entry.
Branding & Identity
Transit is more than a public service – it's a highly visible civic asset. I mix retail-style marketing with eye-catching service info to make transit proud, bright and appealing.
Education
Countless behind-the-scenes tasks go in to running an effective transit system. Through engaging, audience-tailored activities, I help stakeholders to understand the hidden details.
Let's Do This
How I Work
I am an independent, individually employed transit professional.
I'll answer to the term consultant – though I approach each project with the long-term interest of an in-house team member. It's a legacy of my formative experiences as an agency employee.
Today, my ideal arrangement is a direct relationship with each client. From the agency standpoint, it usually casts me as a "1099" – subject, of course, to any applicable procurement standards.
Some agencies have brought me on as a part-time, term-limited employee for a specific project. In certain cases, I can work as a sub to a larger consulting firm.
Generally, I engage with two or three transit agencies at a time. This volume allows me to be agile, responsive and fully tuned in to every project.
Still, I rarely turn down a chance to help improve a transit system. If you have an initiative in mind, let's talk – we will figure out a way to get it moving!
Beyond the Specialties
My specialties are only a few pieces of the puzzle – and I am always on the prowl to learn more. Over the course of honing my core strengths, I have also cultivated a working knowledge of these functions:
Find Me Here!
Whether working independently, with a team or for an agency, I've taken on major projects – of various genres – in these locations:
I've also participated in smaller projects in cities ranging from Daytona Beach to Redondo Beach, Portsmouth to Porterville.
It's a tremendous honor to work in so many places. Wherever I go, I aspire to learn local customs, favorite spots, proper pronunciations – and, certainly, how the transit system connects it all.
I have worked with systems of all sizes: one-bus experimental services... right on up to the second-largest transit agency in the US. I've found an especially good fit with mid-size agencies that "lean large." That is, systems with 50 to 250 vehicles – and a motivation to grow.
Transit Multimedia
Every transit customer, every transit destination and every transit route has a story to tell. Sometimes it's a message about transit service itself; more often, it's a real-life vignette where transit plays a supporting role. I use photo, video, illustration and music to document these little occasions. See More >>
Here We Start... Here we go!
Copy, Layout, Site Design and Selected Materials, © 1993–2024 Neil Greenberg
This website references actual projects that I have actually worked on. My connection to each project may be or may have been as an advisor/consultant, an employee of a transit industry vendor or a direct employee of a transit agency. Projects featured are intended as examples of my work and my capabilities; I do not claim ownership of any project delivered by any vendor or produced for any agency. Thanks :)
